Privacy Policy

PRIVACY POLICY

Last updated: January 2026

1 1. Introduction

This Privacy Policy (the “Policy”) governs the collection, processing, use, storage, and protection of personal data by ETIUART LLC (Limited Liability Company), a company duly incorporated and existing under the laws of the Republic of Armenia (“ETIUART”, “we”, “our”, or “us”), in connection with the operation of the website https://etiuart.am/ (the “Website”).

ETIUART operates as an art platform dedicated to the presentation and sale of original and exclusive artworks. We recognize the importance of personal data protection and are committed to processing personal information in a lawful, fair, transparent, and secure manner.

This Policy describes the categories of personal data we collect, the purposes and legal bases for processing such data, the limited and controlled circumstances in which personal data may be shared in accordance with applicable law, and the safeguards implemented to protect such data.

This Policy has been drafted to comply with applicable international data protection and privacy laws, including, without limitation, the European Union General Data Protection Regulation (Regulation (EU) 2016/679) (“GDPR”) and other applicable regulatory frameworks.

By accessing, browsing, or otherwise using the Website, you acknowledge that you have read and understood this Policy and agree to the collection and processing of your personal data in accordance with its terms. If you do not agree, please do not use our services.

2. Scope and Applicability

This Policy applies to all visitors, users, customers, collectors, and other individuals who access or use the Website or interact with ETIUART through its services, communications, or transactions (collectively, “Users”). It governs the processing of personal data collected via the Website in connection with inquiries, purchases, sales, communications, and lawful marketing activities.

This Policy does not apply to third-party websites, platforms, or services that may be linked to or accessible from the Website. ETIUART is not responsible for the privacy practices, content, or data handling of such third parties.

3. Definitions

For the purposes of this Policy:

“Personal Data” means any information relating to an identified or identifiable natural person.
“Processing” means any operation performed on Personal Data, including collection, recording, storage, use, disclosure, or deletion.
“Data Subject” means the individual to whom the Personal Data relates.
“Controller” means the entity that determines the purposes and means of processing Personal Data.
“Processor” means a third party that processes Personal Data on behalf of the Controller.
“Services” means the services provided by ETIUART through the Website.

4. Data Controller

For the purposes of applicable data protection legislation, ETIUART LLC, registered as a limited liability company under Armenian law, acts as the data controller in respect of the processing of Personal Data under this Policy.

All inquiries regarding data protection, privacy rights, or this Policy may be directed to:
📧 info@etiuart.am

5. Categories of Personal Data Collected

Depending on the nature of your interaction with ETIUART, we may collect and process the following categories of Personal Data:

5.1 Identification and Contact Data

Including full name, email address, telephone number, billing address, and shipping address.

5.2 Transaction Data

Including information related to purchases, orders, invoices, artwork descriptions, and transaction history.

5.3 Payment Data

Payments are processed exclusively by authorized third-party payment service providers. ETIUART does not store complete payment card details. Limited transactional references may be retained for accounting and verification purposes.

5.4 Technical and Usage Data

Including IP address, device identifiers, browser type, operating system, access logs, and information regarding interactions with the Website.

5.5 Communication Data

Including correspondence with ETIUART via email, contact forms, or customer support communications.

5.6 Marketing and Preference Data

Including communication preferences and consent records, where applicable.

6. Sources of Personal Data

Personal Data may be collected directly from you, automatically through cookies and similar technologies, or from service providers assisting with payment processing, delivery, analytics, or security, where permitted by law.

7. Purposes of Processing

ETIUART processes Personal Data solely for legitimate and specified purposes, including:

facilitating the sale, purchase, and delivery of artworks;
managing customer relationships and communications;
processing payments and preventing fraudulent activity;
responding to inquiries and providing customer support;
complying with legal, tax, and regulatory obligations;
improving Website functionality, performance, and security;
conducting analytics and internal business assessments;
sending marketing or informational communications, where permitted by law.

Personal Data shall not be processed for purposes incompatible with those described above without an appropriate legal basis.

8. Legal Bases for Processing

Processing of Personal Data is based on one or more of the following legal grounds:

performance of a contract;
compliance with legal obligations;
legitimate interests pursued by ETIUART, provided such interests are not overridden by the rights of Data Subjects;
consent, where required under applicable law.

9. Data Sharing and Disclosure

Personal Data may be shared only in limited and controlled circumstances with trusted third parties, including:

payment service providers;
shipping and logistics partners;
IT infrastructure and hosting providers;
analytics and marketing service providers, where consent has been obtained;
public authorities or legal bodies, where required by law.

ETIUART does not sell or trade Personal Data.

10. International Data Transfers

Given the international nature of ETIUART’s operations, Personal Data may be transferred to and processed in jurisdictions outside your country of residence. Appropriate safeguards are implemented in accordance with applicable data protection laws.

11. Data Retention

Personal Data is retained only for as long as necessary to fulfill the purposes outlined in this Policy or as required by applicable law. Upon expiration of the retention period, data is securely deleted or anonymized.

12. Cookies and Tracking Technologies

The Website uses cookies and similar technologies to ensure proper functionality, analyze usage, and enhance user experience. Users may manage cookie preferences through browser settings.

13. Data Security

ETIUART implements appropriate technical and organizational measures to protect Personal Data against unauthorized access, loss, alteration, or disclosure.

14. Your Rights

Subject to applicable law, you may have the right to access, correct, delete, restrict, or object to the processing of your Personal Data, as well as the right to data portability and to withdraw consent.

Requests may be submitted to info@etiuart.am.

15. Children’s Privacy and Minors

The Website and Services are not intended for individuals under the age of eighteen (18). ETIUART does not knowingly collect or process Personal Data of minors.

If Personal Data relating to a minor is identified, such data will be promptly deleted. Parents or legal guardians may contact ETIUART to request review or deletion.

16. Changes to this Policy

ETIUART reserves the right to amend this Policy at any time. Any updates will be published on the Website with a revised “Last updated” date.

17. Governing Law

This Policy shall be governed by and construed in accordance with the laws of the Republic of Armenia, without regard to conflict of law principles.

18. Contact Information

ETIUART LLC
Registered Legal Address:
Republic of Armenia
Yerevan 0039
Eghbayrutyan Street 16/2, Apt. 11

Phone: +374 93 173037
Email: info@etiuart.am

This address and phone number are provided for official and legal correspondence purposes.